Arista Vault, began in 2018 by Atul Gupta with Purvi Roy, makes anti-theft luggage, baggage and wallets, guaranteeing protected journey. Their best-selling product is a bag that may observe you round with none handles or belts.
Most of us know somebody who has misplaced a pockets or a bag throughout our travels. It is perhaps as a result of they left it or it bought stolen. Pickpocketing and baggage theft circumstances are sadly a standard incidence whereas commuting.
An analogous case of pickpocketing made Atul Gupta, the founding father of Arista Vault rethink the way in which folks take a look at journey security. “I bought my pockets stolen on the Delhi metro and was technically stranded with no cash on my option to an essential occasion. This triggered a thought and I began to brainstorm concepts on how we will make travelling safer utilizing expertise,” he says to The Higher India.
Co-founded by Atul and Purvi Roy, the startup makes merchandise that make our journey safer. From sensible wallets to baggage, it has made travelling safer for a lot of.
Just lately, the duo received the sharks over on the TV present Shark Tank India and received a deal of Rs 45 lakh.
A Distinctive Journey
In addition to their distinctive merchandise, what’s fascinating is the journey the founders had earlier than collaborating.
Now 39, Atul’s profession began on the age of 17. “I used to be the youngest individual in my batch to clear the Railways exams and bought posted as a ticket collector. This was the primary time I used to be aware of the truth that lots of people misplaced their baggage to theft. I might see the misery and loss it triggered to the folks and had at all times wished to do one thing about it,” he says.
Whereas working within the railways, Atul additionally began to arrange for UPSC CSE to grow to be a authorities servant.
“It was not simple managing each issues and I failed 4 occasions earlier than cracking the examination,” he recollects.
“I served as an officer, conducting audits of nationwide Navratna corporations and Maharatna PSUs of the Authorities of India. This marked round 13-14 years into my service. Whereas I loved being a civil servant, I yearned to create one thing of my very own,” he says.
Coming from a enterprise household, Atul wished to grow to be an entrepreneur himself. “It was an enormous determination to take an early retirement however I didn’t have the course of what I wished to do subsequent,” he says.
It was round this time that his pockets bought stolen when he was on his option to an occasion. “It was at this occasion that I met my co-founder who was herself in an identical dilemma as me,” he recollects.
At the moment, Purvi was the founding father of a trend firm which designed clothes for girls’s workplace put on. “I needed to have fairly a struggle to grow to be a designer within the first place. My household was at all times in opposition to my determination and wished me to pursue a standard diploma. Nevertheless, after all of the fights, I didn’t discover my work to be fulfilling. I used to be in a dilemma and wished to do one thing that had some impression,” she recollects.
When the duo met and Atul expressed how he wished to do one thing round journey security, Purvi determined to leap on the chance. “I made a decision to grow to be part of Atul’s imaginative and prescient and we each determined to collaborate to start out Arista Vault in 2018,” he says.
In 2018, Atul and Purvi together with their buddy, Col Krishan Kumar Singh, began the corporate.
Merging journey security with expertise
Recalling how their brainstorming would go, Atul says, “We had been impressed and triggered by my stolen pockets, so that’s what we first tried to develop – a sensible pockets. The sensible pockets has a chip which as soon as activated turns into anti-theft. They’ve 3000mAh Energy charging, location monitoring and RFID safety.”
Explaining the varied varieties of merchandise they make, Purvi says, “At the moment now we have three classes of merchandise. Now we have sensible wallets with completely different value ranges and variants. We even have a bag with fingerprint locks. These luggage are designed to retailer your laptops and different valuables and could be locked with a fingerprint. Solely the proprietor can entry the bag as soon as it’s locked.”
The third class of merchandise is sensible baggage.
“This baggage is not only anti-theft however it additionally has varied different options. The baggage has a ‘observe me’ choice wherein it detects your motions and follows you. This fashion you don’t have to pull it round. You can even trip on it for five km. The superior AI sensors guarantee clean motion, and prioritising safety,” she provides.
Calling it the ‘Robo suitcase’, Purvi says that it’s the hottest and greatest promoting product on their web site. “Persons are very intrigued by it and the gross sales of the suitcase have been the very best,” she says.
Based mostly in Delhi, the corporate has been experiencing extra demand from the Southern a part of the nation.
“The product delivers what it claims. You understand how you retain shedding your pockets right here and there. The issue is not a difficulty for me as a result of I can simply monitor it with my telephone. The very best half is the charging facility so I would not have to fret about my telephone dying as I can cost it on the go,” says Aqib, a buyer who bought their sensible pockets.
Just lately, the duo went on to Shark Tank and charmed all of the sharks. “Even on the present, our baggage was the star of the night. All of the sharks beloved driving on it they usually saved shifting it round,” she provides fortunately.
Speaking about their expertise, she says, “The expertise was wonderful. Earlier than getting into, we had been very nervous and my arms had been sweating however as soon as we began speaking, all my anxieties went away. Though the sharks had just a few doubts in regards to the market of the merchandise, we had been in a position to persuade them. We went inside to crack a deal and I’m glad that we might do this,” she says.
Discussing their future plans, Atul shares, “We’re proudly making all of the merchandise in India and are planning exporting the merchandise to the US. We’re additionally within the strategy of opening expertise shops. Our first retailer is underway in Ahmedabad and we’ll preserve increasing all through the nation. We’re additionally planning to open shops in airport to faucet extra clients.”
(Edited by Padmashree Pande; Image credit score: Atul Gupta)
